February 22-24, 2021
Disney's Coronado Springs Resort
Lake Buena Vista, FL

Pre-Conference Certificate Programs

Certificate icon Training magazine presents Certificate Programs conducted by leading industry experts. These programs give you the essential knowledge, practiced techniques, and sound theories you need to become (and remain!) a top performer in your field. In the end, you’ll not only walk away with a certificate of completion and an eBadge, you’ll also jumpstart your career and enhance your professional know-how. 

Lunch is included each day. Additional fee required, see registration page.


Friday, February 21 to Sunday, February 23
9:00 am – 4:00 pm

P01 Master Instructional Designer

Geoff BaileyGeoff Bailey, Senior Consultant, Friesen, Kaye and Associates

Discover the keys to creating interactive and engaging training that ensures learner success — whether in the classroom, online, or a combination of both. Take home electronic job aids and a detailed support manual to help you apply what you learned when you are back on the job. You’ll learn to:
  • Incorporate adult learning principles, a systematic learning process, and a variety of processing methods to maximize retention.

  • Apply proven techniques for analyzing learner and organizational needs, and plan the design and development of training materials to meet those needs.

  • Select the right training content and instructional strategy to support performance improvement for the target population.

  • Strategize design time shortcuts.

  • Plan a variety of presentation, application, and feedback methods.

  • Align objectives and tests, and outline strategies to close any performance gaps.

  • Create questions that enable learning, encourage retention, and test for understanding.

  • Promote interactivity in classroom and online designs.

  • Create a validation plan that ensures the training design meets the organizational needs.

BONUS! You’ll receive a 220-page Instructional Design Fundamentals Participant Manual, plus case study documents, job aids, a Kolb Learning Styles Inventory, and sample Self-Directed Learning Booklet. You’ll also receive a 184-page Support Manual full of instructional design guidelines, best practices, and templates with instructions for accessing the templates online.

P02 Master Trainer — Co-Creating Authentically and Effectively

Curt ValmyCurt Valmy, Cultivator of Communications and Instructional Techniques, OM-Tech Learning

Who do you envision yourself being as a trainer? What paths will lead you to mastery? What contributions will you make to yourself, as well as your stakeholders? Of the 150+ sessions available at Training 2020, which ones would best serve your progression and growth? Whether you are a passionate entrant or a seasoned sage, your personal growth and career path are highly influenced by your beliefs and visions. This 3-day program is both expansive and immersive, and references the CompTIA Certified Technical Trainer (CTT+) Instructor Domains as the basis for a holistic and integrative approach to your designing and being a masterful trainer. Learn about:

  • The 5 Domains and 12 Competencies of the CompTIA CTT+.

  • The Learning Continuum.

  • The Hierarchy of Priorities.

  • Learning theories and theorists — embracing allies old and new.

  • Distinction — the atmosphere we live in as educators and learners.

  • Expectations, intentions, declarations, and actions, and how we use them.

  • The Be-Do-Have of Everything.

  • The I-Care Framework for design and delivery.

  • Generating activities that foster awareness, attention, ahas, acceptance and application.

  • Relationship as critical to trust, truth, and transfer.

  • Feedback as the ultimate guru.

  • Why to embrace diversity, integration, acknowledgment and appreciation.

  • Developing YOUR Master Trainer Self. Of the wide variety of resources available to you, which ones would best serve your progression and growth?

GOODIES: You’ll be enthusiastically invited to complete a pre-session survey a week prior to gathering. You’ll receive a personalized memory booklet, a motivational pen, and downloads of relevant resources.

BYOD: A Wi-Fi-enabled laptop, tablet, or phone with access to a browser to run Adobe Connect (no download required).

P03 Master eLearning Designer

Joe GanciJoe Ganci, President, eLearningJoe

You want to create truly meaningful and engaging learning experiences but sometimes you feel constrained by the rapid pace at which learning ideas and technology are taking place. It’s time to focus again on what truly engages learners and then determine which instructional design approaches and which technological tools will help you implement them. You want your learners to come away with new skills that they can apply right away but also continue to improve those skills over time. During this class, you will be involved in making decisions and providing insight in both the design and choice of which features and what technology make sense. Budgets and schedules will not be ignored — they are part of real life and must be addressed. Learn to maximize efficiency and productivity by using the right approaches and tools and deliver the best combination of learning techniques that will make your learners stay interested and focused. At the end of these three days, you will be able to apply all you learned to ensure your next learning project will run more smoothly and that the end products will be appreciated and praised. You will learn to:

  • Create learning content and context that are relevant and useful.

  • Establish scenarios, gaming techniques, and social tools when practical.

  • Engage learners in meaningful interactions that challenge and reward.

  • Deliver feedback in different ways, both immediate and delayed, for maximum benefit to the learner.

  • Allow learners to continue to improve their skills over time.

BYOD: A Wi-Fi-enabled laptop with MS Office or Google Docs and the authoring tool of your choice (for example, Adobe Captivate, Articulate Storyline, or Trivantis Lectora).

“ The instructors were fantastic and really knew their stuff. They took a very complex topic and broke it down into digestible pieces and made it applicable to just about any training.”

– Jeani Bragg, L&D Director, Maps Credit Union
(2019 Attendee of P06)

P04 Certified Training Manager: Managing the Training Function for Bottom-Line Results

Kris KidderDana SmithKris Kidder and Dana Smith, Certified Master Facilitators, The Training Clinic

You’ll focus on practical, useful, and effective methods to manage the entire scope of your organization’s training effort. Learn to:

  • Identify key training and development roles needed in your organization.

  • Prioritize and keep your sanity as a “department of one.”

  • Apply an eight-step consulting approach that focuses on performance improvement.

  • Use seven key consulting roles and identify appropriate use of each.

  • Apply a nine-part plan to build alliances and work successfully with line managers and employees.

  • Use five diagnostic tools to determine performance problems.

  • Identify essential elements of performance enhancement plans and training proposals.

  • Contract effectively with your internal clients.

  • Identify powerful yet simple techniques to market your training function.

  • Evaluate and develop trainers using a 16-point competency tool.

  • Use four tools to supervise and coach instructors.

  • Evaluate and develop course developers using a 32-point competency tool.

  • Use five design tools to supervise and coach course developers.

  • Apply five tactics to improve learning transfer.

  • Develop an action plan to get results.

PROJECT: Participants will complete and interpret at least three key areas of the Training Function Systems Audit, identify strengths and areas for improvement, and develop an action plan to implement tools and skills learned in the workshop.

BONUS! You’ll receive a Training Manager’s Tool Kit containing the Training Function Systems Audit, as well as a 16-point Instructor Competency Inventory and a 32-point Course Designer Competency Inventory. CEUs are available for this certificate program.

BYOD: A Wi-Fi-enabled laptop recommended.

P05 Designing and Delivering Instructor-Led Training

Bob PikeBob Pike, Author, Creative Training Techniques Handbook: Tips, Tactics, and How-To’s for Delivering Effective Training

Learn how to create a high-impact, high-retention, high-application environment where everyone learns because of their total involvement. Discover how to achieve 90% retention, cut design time by 50%, and increase transfer by 75% with easy-to apply techniques that create results and can be immediately applied to your programs. Learn to:

  • Use a seven-step process to transform your current courses into high-impact, learner-centered courses.

  • Ban lecture and choose 62 ways to add variety.

  • Apply CPR and the 90/20/8 rule to all your training.

  • Create valuable learning materials your participants will love to use.

  • Create powerful new ways to demonstrate your training results.

  • Create effective case studies and role plays.

  • Create a transfer of training strategy.

  • Learn to use props, magic, and object lessons to increase engagement.

  • Explore 11 ways to motivate adult learners.

  • Experience the 7 ways to remember anything — and how to apply them to your courses.

P06 Training Evaluation and Measurement: Proving Business Impact

Patti PhillipsJack PhillipsPatti Phillips; Jack Phillips, Co-Authors,
The Business Case for Learning, Handbook of Training Evaluation and Measurement

Build the basic skills needed to demonstrate the impact and ROI of your programs and projects. You will learn the five critical success factors that make evaluation work and how to apply them in your organization. Specifically, at the end of the program you will be able to:

  • Categorize your results along the five-level evaluation framework.

  • Align your programs with the needs of the business.

  • Develop program objectives beyond learning objectives.

  • Collect data using the most effective approach given your project.

  • Isolate the impact of your program on results.

  • Convert business measures to money.

  • Tabulate the fully-loaded costs of your programs.

  • Calculate the benefit-cost ratio, ROI, and payback period.

  • Identify intangible benefits.

  • Report results so that they resonate with stakeholders.

  • Seamlessly integrate evaluation into your learning strategy.

PROJECT: During the three days, you will begin planning the evaluation of one of your programs.

BONUS! You will receive a copy of the book Real World Training Evaluation along with a detailed workbook, fold-out model of the ROI Methodology, application guide describing the 10 easy steps to ROI, case studies, and other tools and resources.


Saturday, February 22 and Sunday, February 23
9:00 am – 4:00 pm

P07 Designing Interactivity for eLearning

Ethan EdwardsEthan Edwards, Chief Instructional Strategist, Allen Interactions

Interactivity design guides us in crafting online experiences that motivate participation, actively engage the learner’s mind, and create meaningful and memorable experiences. You’ll discover powerful ways to analyze content to establish appropriate scope for your eLearning, as well as strategies for content sequencing to maximize learner benefit and interest. Then, apply the powerful principles of instructional interactivity to design irresistible learner experiences. You’ll learn to:

  • Create meaningful, instructional context.

  • Manipulate risk and consequences to challenge learners.

  • Break out of tedious question forms, instead focusing on meaningful behavioral outcomes.

  • Employ feedback as a crucial teaching vehicle.

  • Apply simple design elements to transform learner motivation.

  • Develop interactivity design ideas through sketching and prototyping.

Based on the industry-leading ideas from Michael Allen’s Guide to eLearning, this program will fundamentally change the way you perceive the design and development of eLearning, and the possibilities for success!

BYOD: A Wi-Fi-enabled laptop with PowerPoint is required (or another authoring system such as Storyline or Captivate).

Allen Academy logoLEVEL UP! Kickoff your conference experience by taking this as a standalone certificate program. Or, use it as the first course of the ACIP Level 1 Credential. The Allen Certified Instructional Professional (ACIP) Level 1 Credential is a multi-course program designed for L&D professionals looking to expand their skill set and improve the quality of their training modules (visit Allen Academy).


Saturday, February 22
9:00 am – 4:00 pm

P08 Designing and Implementing Workflow Learning: Knowledge at the Moment of Need

Ray JimenezRay Jimenez, Author, Do-It-Yourself eLearning

Workflow Learning shifts training from the classroom or online to at-the-moment-of-need in work situations. Preparation is key to implementation. In this program, you will learn a step-by-step process for the transition. Learn to:

  • Understand the opportunities that push and pull Workflow Learning solutions.

  • Select strategies that best fit your business, culture, people, and resources.

  • Identify what learning outcomes are best transitioned to Workflow Learning.

  • Assess and design your company learning ecosystem for Workflow Learning.

  • Implement the “Workflow Learning Diagnostic Model.”

  • Design initiatives that scale workers’ skills to critical thinking, problem-solving, project interfacing, creative innovation, risk analysis, experimentation, and more.

  • Assess and select learning technology solutions that support Workflow Learning.

  • Experience Workflow Learning using Yammer, Facebook Workspaces, Teams, and Situation Expert.

BONUS! Each participant will receive a copy of Ray’s book, Workflow Learning.

P09 Creating Engaging Learning with PowerPoint

Mike ParkinsonRichard GoringEllen FinkelsteinMike Parkinson, Owner, Billion Dollar Graphics;

Richard Goring, Director, BrightCarbon;

Ellen Finkelstein, CEO, Ellen Finkelstein, Inc.

PowerPoint. The bane of most trainers’ lives. Most learners don’t enjoy it either. And yet, it’s used to create countless training courses, webinars, resources, and even eLearning. And it’s often text heavy, dull, and boring, and does little to actually help people learn. Sessions are linear and nonresponsive, with no interaction. Let’s change things up, and make it enjoyable, engaging, and effective for everyone involved. Join three presentation experts in this jam-packed program full of techniques to create dynamic and engaging learning — all in PowerPoint.

  • You’ll see a multitude of ways to develop the perfect training content, whether it’s for classroom or online use, incorporating ideas on visual storytelling, graphic design, imagery, and interactivity.

  • And, it’s all going to be highly practical with many hands-on activities where you’ll be able to transform your content into amazing learning experiences, with an extensive workbook and set of resources to help you, both during and after the program.

  • You’ll finish by looking at real-world scenarios of how to manage the frustrations you have, do some live before-and-after transformation of your content, and explore insights and tricks from PowerPoint presentation professionals to help you achieve amazing results.

BYOD: A Wi-Fi-enabled laptop with PowerPoint installed, and a mouse to work through dozens of exercises and scenarios to kick-start your training content.


9:00 am – 4:00 pm
Sunday, February 23

P11 Converting Instructor-Led Training (ILT) to an eLearning Course

Dani WatkinsDani Watkins, Chief Learning Experience Officer, Zenith Performance Solutions

When organizations move from ILT to eLearning, they often attempt to do a straight conversion without re-evaluating the learning activities as they should. As a result, they are left with a boring, ineffective eLearning course that falls short. In this program, you will learn to create eLearning courses that bring about behavior change, engage learners, and leave them wanting more. You will re-evaluate your ILT learning objectives and move to solving business problems through behavior change rather than information overload. As part of this program, you will redesign an existing ILT course to an eLearning course:

  • Identify what eLearning tools are available to you and the type of functionality that is available.

  • Storyboard the course in a new way that is interactive and engaging in an eLearning environment.

  • Identify the graphics, media, and other supplemental tools to create an eLearning course that is engaging for learners.

  • Design new interactivities that engage learners and enable behavior change.

  • Create a plan for executing the development of the eLearning when you return to your job.

PROJECT: Participants should come to the session with a real-world ILT that they would like to convert to an eLearning course.

BYOD: A Wi-Fi-enabled laptop with Microsoft PowerPoint installed is required. Optional: An eLearning tool installed (i.e., Articulate Storyline 3 or 360, Adobe Captivate, Lectora, etc.).

P12 A Crash Course in Designing and Prototyping eLearning

Nick FloroNick Floro, Learning Architect, Sealworks Interactive Studios

This program will provide you with practical skills, strategies, and resources that you can apply on your next eLearning project. You will learn how to define a simple formula (no math required) to create, measure, and deliver fantastic learning experiences for your audience. You’ll learn how to level up your current skills and how to effectively incorporate prototyping to improve your process. You will learn:

  • How to work with your stakeholders, audience, and team to improve your project outcomes, reduce costs, and design engaging content.

  • The fundamentals of design to improve your layouts, font selection, and balancing the page.

  • To use prototyping effectively to improve feedback to create an agile development process.

  • About new tools, techniques, and a design process for creating amazing experiences for your audience.

  • How to become a superhero using the Marvel App with easy sketching and prototyping.

  • How to use Adobe XD (a free download with dozens of templates and screencasts) to create a prototype within minutes to visualize a concept.

  • About several new resources to inspire, learn, and keep your creativity power growing.

BYOD: A Wi-Fi-enabled laptop installed with a free copy of Adobe XD; Marvel App; and Sketchbook App.

P13 Creating Memorable Training Using Neuroscience

Carmen SimonCarmen Simon, Cognitive Neuroscientist, Memzy

When you are creating training materials, you are in full control of what people are seeing on their path to memory. In this workshop, you will learn how to think about the content you create in terms of three elements: attention, memory, and decision. Drawing on insights from neuroscience you'll understand how people pay attention, remember your content, and ultimately act on it. You will learn:

  • Strategies for transforming your training materials into content worth remembering.

  • Where attention is processed in the brain, how memories are formed, and how decisions are made.

  • The difference between the two types of memory and when to tap into each.

  • The common reasons why people forget your content.

  • Which variables you can control when you want to influence someone's memory.

  • The stimuli you can add to your content to attract and sustain audience attention.

  • The visual elements to include in your materials  that will act as primers for memory.

  • Why employing repetition is essential for embedding memories.

BYOD: A Wi-Fi-enabled laptop.

P14 The Gamification of Learning: Level 1 Certification

Monica CornettiMonica Cornetti, Gamification Master Strategist, Sententia Gamification

This program is a complete immersion experience designed to leave you creatively inspired and technically masterful. Be prepared to come and PLAY FULL OUT for the entire day to dramatically improve your learning and development results and significantly increase your credibility and influence as a professional using gamification for learning. Simply defined, gamification uses game mechanics and rewards for non-game applications in order to increase engagement, transfer knowledge, and create loyalty. Gamification is about motivational design, and is the process of using game mechanics and game thinking in nongaming contexts to engage users and to solve problems. Gamification is founded in the fundamentals of human psychology and behavioral science. At the end of this session, you will be able to:

  • Understand how key concepts found in behavioral psychology and game design can increase learning and engagement.

  • Use a five-part proven process for gamifying a learning program.

  • Demonstrate a return on investment for your gamified learning program.

TAKEAWAYS: Game the System “game board” for creating successfully gamified learning programs and detailed Playbook with design tools and templates. Sententia Level 1 Surveyor Certificate AND Level 1 Surveyor digital badges. HRCI, SHRM, and ATD recertification credit documentation.

P15 Designing for Deeper Learning in the Virtual Classroom

Karen HyderPatti ShankKaren Hyder, Online Event Producer, Kaleidoscope Training and Consulting;

Patti Shank, Founder, Learning Peaks (appearing virtually)

You’ve seen online courses that are simply content dumps with quiz questions that attempt to “prove” learning happened. Research tells us that the most important element for meaningful learning experiences is the opportunity for participants to use what they are learning. To get people from content to application, we need to design for deep learning, where people can learn, remember, AND apply what they are learning. In this program, you’ll apply Patti’s deeper learning design to Karen’s 20 years of virtual classroom training, coaching, and production work.

You’ll experiment with virtual classroom tools and resources to gain the skills YOU need to use the virtual classroom for deeper learning. You’ll use an analysis framework to determine if virtual classroom is the right modality, design effective questions, and script micro instructions. You’ll also use the virtual classroom to prepare for success and to deal with common problems; remove barriers to learning; plan out your session using a storyboard; build on prior knowledge to create a foundation for learning; and keep people involved and moving forward. At the end of the course, you’ll know how to use the virtual classroom to get the results your participants and organization needs most.

BYOD: A Wi-Fi-enabled laptop with Adobe Connect pre-installed is required. Detailed pre-work will be sent upon registration.

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